Stoking the Weed

Weedshare is something I've returned to occasionally as one example (there are others) of how it might be possible to monetize viral distribution, and this seems to be happening in an ad-hoc sort of way in communities like MySpace. This announcement caught my eye, however, as a pretty interesting endorsement of the concept, which also involves the kind of compelling content which might get a more mass-market audience into the loop. I will be intrigued to see how this unfolds.